So, after two days of playing hide and seek with CNBC, I find that I have lost interest in trying to get the segment about PME. That’s right, I no longer care that much about a piece that I was interviewed on camera for! This is a good example of why I fall the way I do in the new media / old media spectrum. Making us conform to it and sifting through what they do in order to see what we want really really sucks. I wonder if the old guard actually understand that people get fed up with this stuff? In a world after TiVo and IP TV, this “come to us at a specific time and we’ll show you what we want to then unless we choose not to” thing bites.
Michael Geoghegan says they are now saying 1 PM PST/ 4 PM EST today. If someone finds this piece and digitizes the segment, please let me know and I’ll post a link to the file. I may or may not bother trying to find it on my TV anymore. Can there be a better capsule summary about the culture clash in media styles than just trying to watch this segment? A year ago I might not have been so hardcore in my attitude but after getting the media I want when and where I want it for so long, I find that I really and truly hate the old model.
Imagine if they edited two versions, the couple minute piece to run over the air, and then a longer piece with the interviews that didn’t fit from the original one. They could even put short ads in it, making it kind of a mini-program and then put the whole magilla online. It doesn’t detract from the casual viewers running across it during the broadcast, but for those really interested in the subject it would be of a lot of use. They’ve already got that material in the can, all it would take is a little more editing time and some server space and bandwidth. It’s a no-brainer to me. CNBC, hop on the train. It’s at your station and the doors are open, but at some point it’s heading down the track with or without you.