Webcomics Weekly on Creative Burnout and Personal Branding

Posted on November 17, 2011
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I’m a fan of and listener to the Webcomics Weekly podcast. 2011 has been a year of sporadic publishing of the podcast (not as sporadic as mine though.) The last episode they’ve published, #83, is a really interesting conversation. They start with a discussion of ending long running projects, letting the excitement of a new project detract from the familiar challenges of a long-running (even when successful) project and the ups and downs of .

One of the bits of specifics that really fascinated me was when they discussed whether they are doing things wrong by not branding themselves as creators more. Brad Guigar brought up that he has had guigar.com for a long time without doing much with it. He’s got multiple web comics and print comics, and he talked about whether he should use guigar.com as a central hub that pulls in all those projects into a single place. That way, as long as he’s posting something new to any project, the hub has new content. The other big efficiency is that in combines the traffic from all of those sites into a single place which might help if one generates any significant amount of revenue from advertising.

I think about this myself. I’ve owned DaveSlusher.com for a while, and all it is now is the merest collection of links to side projects and my OpenId redirector. I’ve thought about installing Drupal or something on there and using it as a central hub for all things me. If the lifestream type Drupal modules were more mature and actively developed, I’d be all over it. I could pull in my blog posts from here, links to other projects and use it as a FriendFeed style aggregator for all my social media presences, but one that I own for and about myself. As more of my output shifts into social media sites, more and more I would prefer to be owning that myself instead of giving away my mojo, traffic and mindshare to some third party. I don’t have good answers to any of this, but I enjoyed listening to the Webcomics Weekly guys work through the questions.

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