Old Media

So, after two days of playing hide and seek with CNBC, I find that I have lost interest in trying to get the segment about PME. That’s right, I no longer care that much about a piece that I was interviewed on camera for! This is a good example of why I fall the way I do in the new media / old media spectrum. Making us conform to it and sifting through what they do in order to see what we want really really sucks. I wonder if the old guard actually understand that people get fed up with this stuff? In a world after TiVo and IP TV, this “come to us at a specific time and we’ll show you what we want to then unless we choose not to” thing bites.

Michael Geoghegan says they are now saying 1 PM PST/ 4 PM EST today. If someone finds this piece and digitizes the segment, please let me know and I’ll post a link to the file. I may or may not bother trying to find it on my TV anymore. Can there be a better capsule summary about the culture clash in media styles than just trying to watch this segment? A year ago I might not have been so hardcore in my attitude but after getting the media I want when and where I want it for so long, I find that I really and truly hate the old model.

Imagine if they edited two versions, the couple minute piece to run over the air, and then a longer piece with the interviews that didn’t fit from the original one. They could even put short ads in it, making it kind of a mini-program and then put the whole magilla online. It doesn’t detract from the casual viewers running across it during the broadcast, but for those really interested in the subject it would be of a lot of use. They’ve already got that material in the can, all it would take is a little more editing time and some server space and bandwidth. It’s a no-brainer to me. CNBC, hop on the train. It’s at your station and the doors are open, but at some point it’s heading down the track with or without you.

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Dave Slusher is a blogger, podcaster, computer programmer, author, science fiction fan and father.

4 thoughts on “Old Media”

  1. I think the sad truth is that stuff is just filler to them. They’ll run it sometime when there’s no plane crash, earthquake, bombing, etc for the talking heads to waggle about. To us it’s current news that looses timelieness by the minute, but to a huge majority of CNBC’s audience, it doesn’t matter if it happened last weekend or last month. That’s not a negative, that’s just how it is. If the CNBC video eventually shows up, it’ll go into the queue and I might even get around to watching it. Today it would be in the front of my queue. Next week, maybe not. I enjoyed Sunday’s Daily Source code since it’s basically 3 participants talking about the Expo for over an hour–At 5000 feet.

    How about this: You remember the questions, right? Get out the CVS camera and tape your own interview. In fact, you’re a great interviewer, so you should skip the original questions and just interview yourself.

    David: I’m David Slusher from Evil Genius MEdia. I was recently at the Portable Media Expo, where I caught up with podcaster Dave Slusher.

    David: Dave, What was the most unexpected thing for you about the Expo?

    Dave: I would have to say the impromptu party that organized itself…

  2. The segment aired today, at about 4:57PM EST. About 3 minutes of coverage total. Brief coverage of Audible. CNBC was all a-twitter on how money could be made. Nice short segment with Michael Geoghegan. The part of the EGCisphere consisted of a pic of the website, with your voice in the background; finishing with your comment on-camera to the effect of “If I feel like talking about something for 30 minutes, I can do it.” Shocked the shit out of me 😉


    PS: Podcasting survey results at the end of the show: 54% say it’s a “passing fad”, 46% say “important business tool.”

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